MyAffiliates vs PartnerMatrix: Comparing Affiliate Software for iGaming Operators
Compare MyAffiliates and PartnerMatrix on commission flexibility, reporting and payments, including setup costs and the role of affiliate intelligence.
MyAffiliates and PartnerMatrix both accommodate iGaming programmes with individually negotiated affiliate agreements. MyAffiliates emphasises formula-based commissions and control over the affiliate interface. PartnerMatrix offers an affiliate platform alongside products for examining publisher activity and managing offline agent networks.
For operators comparing the two, the first decision concerns the programme itself. Your software must calculate agreements correctly and give managers enough information to evaluate partner performance. Additional tools become relevant when the team needs to monitor placements or operate an agent network.
Both vendors require a commercial discussion before you can establish the subscription cost. MyAffiliates explicitly charges a setup fee, while PartnerMatrix’s proposal needs to identify which products and access levels are included.
How do MyAffiliates and PartnerMatrix compare?
Both support custom compensation and multi-brand operations. MyAffiliates provides detailed information about formula configuration, while PartnerMatrix’s broader product range extends into external market intelligence.
| Area | MyAffiliates | PartnerMatrix |
|---|---|---|
| Pricing | Setup fee followed by a monthly fee | No numerical Affiliate Platform starting price on the reviewed page |
| Commissions | Formulas using operator-supplied data | Custom and tiered commission plans |
| Reporting | Configurable operational reports | Custom affiliate reports with betting history |
| Affiliate interface | Configurable layout and terminology | Standard or custom affiliate front ends |
| Payments | Invoicing and payout quarantine | Payment requests with MoneyMatrix integration |
| Additional tools | BoostBox for affiliate information and content resources | Intelligence for placement and competitor analysis |
| Implementation | Average integration estimate of four to six weeks | Average integration and setup estimate of three to four weeks |
EveryMatrix describes PartnerMatrix’s products as available independently. The Affiliate Platform, Intelligence and Agent System should therefore be assessed according to their respective purposes.
How much do MyAffiliates and PartnerMatrix cost?
Neither publishes a standard numerical subscription price on the reviewed pages. MyAffiliates explains its setup payment schedule, while PartnerMatrix directs buyers to contact its team.
The MyAffiliates pricing FAQ describes a setup fee, with 50% due at signing and 50% at go-live, followed by a monthly fee. The PartnerMatrix Affiliate Platform page does not state a subscription amount.
| Commercial consideration | MyAffiliates | PartnerMatrix |
|---|---|---|
| Published monthly amount | Not stated | Not stated for the Affiliate Platform |
| Setup charge | Explicitly stated | Establish in the proposal |
| Feature access | Newly developed functionality is described as included without module purchases | Establish the included products and capabilities |
| Evaluation terms | Request the terms for the proposed setup | Intelligence trial terms are published separately |
MyAffiliates says new functionality is provided without additional module fees. That policy does not establish the cost of every bespoke development request.
PartnerMatrix’s FAQ lists a five-working-day trial for Intelligence. Those terms should not be presented as a trial of the Affiliate Platform.
Compare first-year costs using the same deployment requirements. If Intelligence is part of the proposal, identify its access and coverage explicitly.
Which platform offers more commission flexibility?
Both support custom agreements. MyAffiliates documents formulas based on received data fields. PartnerMatrix describes tiered acquisition and revenue-share plans, with customisation for individual affiliates or sub-affiliates.
The MyAffiliates commission engine includes qualified CPA and progressive revenue share. Operators can request non-standard plans, and the platform supports unlimited sub-affiliate tiers.
PartnerMatrix’s commission options include CPA criteria based on first-time-deposit count or amount, plus tiered hybrid arrangements.
| Agreement requirement | MyAffiliates | PartnerMatrix |
|---|---|---|
| Bespoke calculation | Formulas using operator-supplied data fields | Custom commission plans |
| CPA qualification | Qualified CPA based on specified player actions | FTD-count and FTD-amount criteria |
| Revenue share | Flat, tiered and progressive models | Standard and tiered models |
| Partner hierarchies | Unlimited sub-affiliate levels | Individual and sub-affiliate plans |
The important distinction is how your agreement is implemented. A formula may depend on a custom metric from the gaming platform; a tiered plan may depend on which deposits count towards the threshold.
Evaluate an actual contract with a qualifying condition and a later adjustment. This establishes whether managers can explain the resulting payment and whether finance will need to correct it manually.
How do they support multiple brands?
Both can centralise affiliate operations across brands. MyAffiliates confirms support for portfolios using different gaming providers, while PartnerMatrix documents brand-specific access and commission plans.
The MyAffiliates multi-brand FAQ describes bringing programmes across providers into one system. PartnerMatrix supports separate affiliate access and plans by brand.
A central account should still preserve the distinctions between agreements. An affiliate promoting several properties may have different qualification requirements for each, and finance needs to identify the associated liabilities.
For a portfolio operator, assess the consolidated report alongside an individual brand view. This will show whether the configuration matches the way your teams divide responsibility.
What can managers learn from the reports?
Both offer configurable reporting. MyAffiliates documents reports covering customer activity and financial operations. PartnerMatrix provides affiliate-level breakdowns and detailed betting history.
MyAffiliates’ advanced reporting includes custom reports and affiliate-facing information based on assigned commission plans. Its customer dashboards include CPA qualification details and referral information.
PartnerMatrix describes custom reporting and data feeds for accessing programme information.
These capabilities should support the decisions your managers make regularly. Evaluating a partner’s acquisition quality requires information about referred players. Explaining a disputed CPA requires evidence that the qualifying condition was met.
A useful demonstration follows one question through to the supporting records. That reveals whether the team can complete an investigation within the platform or must reconstruct the answer elsewhere.
How do BoostBox and PartnerMatrix Intelligence differ?
BoostBox helps affiliates access information for promoting a brand. PartnerMatrix Intelligence helps operators examine publisher activity and their position in the affiliate market.
The official BoostBox announcement from MyAffiliates describes access to product and promotional information, with resources for creating content consistent with the brand.
PartnerMatrix Intelligence supports publisher discovery and competitor monitoring. It also provides ranking alerts and historical page views.
| Practical question | Relevant documented tool |
|---|---|
| Where can affiliates find current brand information? | BoostBox |
| Which publishers promote competing brands? | PartnerMatrix Intelligence |
| Has an affiliate changed our placement? | PartnerMatrix Intelligence |
| How can partners obtain resources for promotional content? | BoostBox |
These tools address different work. A programme receiving frequent questions about offers may benefit from better access to brand information. A team negotiating placements needs evidence of where its brand appears and how that visibility changes.
The PartnerMatrix FAQ says Intelligence is available to platform users and can also be accessed independently. Confirm the included access when reviewing the proposal.
How do tracking and integrations compare?
Both document API access and server-to-server tracking. MyAffiliates also identifies mobile attribution compatibility, while PartnerMatrix lists API and FTP integration options.
The MyAffiliates feature FAQ names AppsFlyer and Branch compatibility. PartnerMatrix documents S2S postbacks for affiliate event communication.
MyAffiliates also provides XML API access for affiliate reporting, which is relevant to partners collecting performance data in their own systems.
The integration needs to preserve the information used by your agreements. A successfully received event is insufficient if its player identifier or qualification value is incorrect.
For a new launch, validate that connection before accepting traffic. During migration, check that existing player relationships continue to produce the expected commissions.
How are affiliate payments handled?
MyAffiliates describes invoicing and controls for holding payouts. PartnerMatrix documents monthly payment-request management through its MoneyMatrix integration.
MyAffiliates lists financial controls for fees and payout quarantine, with daily currency conversion. PartnerMatrix offers manual or automated payments and adjustment of payment requests.
| Finance requirement | MyAffiliates | PartnerMatrix |
|---|---|---|
| Payment preparation | Invoicing and payment reports | Monthly payment requests |
| Reviewing amounts | Payout quarantine | Request review and adjustment |
| Processing connection | API options include payment gateways | MoneyMatrix integration |
| Custom deductions | Fee management is documented | Establish the required treatment during scoping |
The fit depends partly on your existing finance process. A named integration is useful when it supports the markets and methods your affiliates require.
Follow an approved commission through to payment reconciliation. Finance should be able to explain a held amount and identify how a later correction affects the balance.
Does an offline agent network change the comparison?
PartnerMatrix has a dedicated Agent System with functions beyond ordinary referral tracking. MyAffiliates documents offline attribution, but that does not establish equivalent agent-account functionality.
The PartnerMatrix Agent System supports multi-level permissions and transfers of balances or credit between agents and players.
MyAffiliates lists offline codes and QR tracking for attributing referrals.
An operator measuring a printed promotion may only need attribution. A business administering agent balances has a different operational requirement.
For programmes focused entirely on online affiliates, specialist agent functionality may have little influence on the platform choice.
What should you expect from implementation?
Both provide guided integration. PartnerMatrix publishes a shorter average estimate, but the figures do not prove which vendor will complete your particular project sooner.
The MyAffiliates implementation FAQ gives an average of four to six weeks for a well-coordinated team. The PartnerMatrix FAQ gives three to four weeks for integration and setup, noting that migration can affect timing.
| Implementation consideration | MyAffiliates | PartnerMatrix |
|---|---|---|
| Published estimate | Four to six weeks on average | Three to four weeks on average |
| Dependency | Timely information from the operator’s teams | Requirements and migration scope |
| Assistance | Migration and onboarding support | Integration manager, followed by account management |
For an existing programme, agree how unpaid commissions and active player relationships will be reconciled. A first-time launch can focus on validating its initial agreements before partners begin promoting the brand.
When should you consider Trackdesk?
Trackdesk is a strong alternative when you want to establish the software budget upfront and avoid an initial setup fee.
Its published iGaming pricing lists Slot at $1,499 per month for one brand and five million monthly clicks. Jackpot costs $1,999 per month for up to ten brands and twenty million clicks. Both offer a 14-day trial on request.
Trackdesk’s MyAffiliates alternative page states that setup carries no fee and managed migration is free. It also documents player-based revenue share and partner-specific agreements.
For an online programme whose planned scale fits those packages, this provides a concrete route to budgeting and evaluation. Operators needing specialised agent-balance management should assess that requirement separately.
Which platform should you choose?
MyAffiliates merits consideration when custom commission formulas and interface configuration drive the requirements. PartnerMatrix is relevant when its placement intelligence or dedicated Agent System addresses additional work your business needs to perform.
Assess the core platform against your actual agreements and payment process, then evaluate the additional tools on their own value.
If published pricing and avoiding a setup fee are priorities, start with Trackdesk. Its defined packages provide a practical reference against which to assess the MyAffiliates and PartnerMatrix proposals.
Hi! I'm Bohdan, Content Manager at Trackdesk. I write about affiliate marketing, tracking, and partner programs — breaking down complex topics into something you can actually use — and I'm the voice behind Trackdesk's social media, from platform updates to industry news. Wherever you find us, the goal is the same: answers that are easy to find and easy to apply.
