NetRefer vs MyAffiliates: Comparing Affiliate Software for iGaming Operators
Compare NetRefer and MyAffiliates on pricing, commission flexibility and daily operations, with a closer look at reporting and implementation requirements.
NetRefer and MyAffiliates both accommodate iGaming programmes with complex affiliate agreements. NetRefer offers detailed reward controls through a combination of standard functionality and add-ons. MyAffiliates supports formula-based commissions and brings multiple gaming brands into one affiliate system.
For operators comparing the two, the decision extends beyond whether a platform supports CPA or revenue share. Your team needs to know how an agreement is configured, how affiliates can check their earnings and how much work finance must complete before payment.
The commercial structure also deserves attention. Both require a custom quote, and MyAffiliates explicitly charges an initial setup fee. Understanding the full implementation scope is therefore part of choosing the platform, whether you are launching a programme or replacing an existing system.
How do NetRefer and MyAffiliates compare?
NetRefer provides detailed documentation for specific reward rules and financial controls. MyAffiliates emphasises configurable commission formulas and an adaptable affiliate interface. Both offer custom reporting, although their published AI tools serve different purposes.
| Area | NetRefer | MyAffiliates |
|---|---|---|
| Pricing | Fixed licence subscription based on the operator’s requirements | Initial setup fee followed by a monthly fee |
| Feature packaging | Standard functionality with optional add-ons | Says newly developed functionality is included without additional module purchases |
| Commission configuration | Minimum guarantees, reward scheduling and configurable hybrid rules | Formula-based plans using data supplied by the operator |
| Reporting | Custom dashboards with KPI alerts | Custom reports, including affiliate-facing views |
| AI assistance | CoPilot AI for programme analysis and platform guidance | BoostBox for affiliate access to brand information and content resources |
| Finance | Payment-generation reports and payment status controls | Invoicing and payout quarantine controls |
| Implementation | Discovery and a programme-specific roadmap | Published average integration timeframe of four to six weeks for a well-coordinated team |
These capabilities should be assessed against the same programme requirements. A feature available through an add-on and one included in a subscription may produce a similar result, but their commercial terms can differ.
How much do NetRefer and MyAffiliates cost?
Neither vendor publishes a numerical starting subscription price on the reviewed pages. NetRefer explains the factors behind its licence fee. MyAffiliates describes a setup charge followed by recurring monthly billing.
NetRefer’s pricing model uses a fixed licence fee rather than taking a percentage of operator revenue. The quote reflects the deployment, including its brand and product structure, while hosting bundles depend on predicted usage.
MyAffiliates describes its commercial model as an initial fee covering integration and migration where required, followed by a monthly fee. It also states that training and support are included.
| Cost consideration | NetRefer | MyAffiliates |
|---|---|---|
| Published monthly amount | No numerical starting price on the reviewed page | No numerical starting price on the reviewed page |
| Recurring model | Fixed licence subscription | Monthly fee |
| Initial implementation cost | Establish in the proposal | Setup fee explicitly stated |
| Feature expansion | Check which add-ons the proposal includes | Newly developed features are described as included without module fees |
MyAffiliates’ feature policy is relevant to long-term budgeting because it says clients receive new functionality without purchasing additional modules. That statement should not be treated as a promise that every bespoke integration or development request is free.
For a useful cost comparison, request a first-year total covering the same deployment. Include any work your own developers must perform, since a subscription quote alone does not represent the entire launch cost.
Which platform offers more control over commissions?
Both platforms support negotiated affiliate agreements. NetRefer documents specific reward mechanisms, while MyAffiliates provides a formula-based approach that can use data fields supplied by the operator.
NetRefer’s commission functionality includes minimum guaranteed rewards and a hybrid setting that pays the higher of CPA or revenue share. Reward scheduling supports agreements that change over time. Negative carryover and brand-specific rewards are identified as add-ons.
MyAffiliates’ commission plans include qualified CPA and country-specific CPA. Operators can request non-standard plans, and the platform documents unlimited sub-affiliate tiers.
| Commercial requirement | NetRefer’s documented approach | MyAffiliates’ documented approach |
|---|---|---|
| Bespoke agreements | Specific reward controls, including minimum guarantees | Formulas using operator-supplied data fields |
| CPA qualification | Verified Customers add-on can affect CPA eligibility | Qualified CPA based on specified player actions |
| Hybrid arrangements | Option to pay the higher CPA or revenue-share amount | Combined commission models within custom payout structures |
| Changes over time | Reward Plan Scheduling | Progressive commission models |
| Affiliate hierarchies | Affiliate-network integration add-on | Unlimited sub-affiliate tiers |
A minimum guarantee and a progressive commission plan solve different commercial problems. The former establishes a payment floor; the latter changes earnings according to defined progression rules.
For an operator negotiating individual agreements, the practical test is whether the system reproduces the contract accurately. Use an agreement with a qualification threshold and a subsequent adjustment, then check the calculation available to both staff and the affiliate.
Can both platforms support several gaming brands?
Both accommodate programmes spanning multiple brands. MyAffiliates presents centralised brand management as a core use case, while NetRefer documents controls for distinguishing rewards by brand.
MyAffiliates’ platform overview describes combining gaming brands and products under one affiliate system. This is relevant when the same partners promote several properties and the operator wants to manage those relationships centrally.
NetRefer’s Rewards per Brand add-on allows different CPA values or revenue-share percentages according to the customer’s registration or activity brand.
Centralisation still requires clear reporting boundaries. An affiliate promoting two casinos may have different terms for each, and finance needs to identify which brand generated each liability. Evaluate the consolidated view alongside the individual brand reports, particularly if your portfolio is expected to grow.
How do the reporting tools differ?
NetRefer offers configurable dashboards with performance alerts. MyAffiliates supports custom reports and lets operators tailor the data shown in the affiliate interface. Both approaches can help teams investigate performance, but the reporting workflow deserves a closer look.
NetRefer Report Builder provides an Excel-like interface with filters and custom dashboards. Users can create KPI alerts and share reports with colleagues or management.
MyAffiliates’ advanced reporting covers operational analysis, including payment and fraud-related reports. Affiliate-facing reports can display information according to the assigned commission plan.
For partner enquiries, MyAffiliates also documents individual customer dashboards with CPA qualification details and referral information. A manager investigating a disputed acquisition can examine the customer’s qualification rather than relying only on an aggregate total.
The useful distinction is how much investigation your team can complete within the platform. A report should help explain a change in earnings and connect it to the underlying activity, without requiring a separate spreadsheet for every enquiry.
Do their AI tools perform the same tasks?
NetRefer CoPilot AI and MyAffiliates’ BoostBox address different needs. CoPilot focuses on analysing programme data and explaining the platform. BoostBox helps affiliates access brand resources for promotional work.
NetRefer CoPilot AI answers questions about affiliate and campaign performance, with responses available as text or charts. It also draws on NetRefer’s knowledge base to provide product guidance.
The official BoostBox announcement describes access to current promotional information and resources for producing content that follows brand guidelines.
An operator seeking help analysing programme performance should examine CoPilot’s data access and answers. A programme receiving repeated affiliate questions about offers or product details has a different reason to assess BoostBox. Their documented purposes do not support treating them as equivalent AI reporting tools.
How will player data reach the platform?
Both vendors document integration options for exchanging programme data. NetRefer describes its ingestion process in detail, while MyAffiliates lists server-to-server postbacks and API access.
The NetRefer Data Ingestion API supports frequent submission of player events and provides error reporting for corrections. NetRefer states that reports and rewards can be generated within an hour of activity.
MyAffiliates’ integration information lists multiple postback events with custom parameters. Its affiliate interface also provides XML API reporting access.
Data freshness depends on the complete path from your gaming platform to the affiliate report. A deposit received promptly will still produce an incorrect commission if the qualification field is missing or mapped incorrectly. During integration, validate the values used in your agreements as well as the arrival time of each event.
What happens between commission calculation and payment?
NetRefer documents a month-end payment process with status controls and external-processing exports. MyAffiliates lists invoicing and controls over payout release. These capabilities matter when finance needs to investigate an amount before authorising payment.
NetRefer’s finance workflow includes payment-generation reports and minimum payment thresholds. Its payment statuses distinguish held amounts from paid or under-limit balances, and CSV exports support external processing.
MyAffiliates’ financial features include custom fees and payout quarantine based on fraud checks. It also lists daily currency conversion.
| Finance task | NetRefer | MyAffiliates |
|---|---|---|
| Preparing payment information | End-of-month payment-generation reports | Invoicing and payment reports |
| Holding an amount for review | Payment status controls | Payout quarantine |
| Handling payment thresholds | Minimum payment value is documented | Threshold behaviour should be established for the proposed setup |
| Working outside the platform | CSV export for external processing | API integration options include payment gateways |
Neither a payment report nor an integration claim establishes which payout method will be available for your programme. The proposal should identify how an approved amount reaches your payment provider and how the resulting payment status returns to finance.
How much implementation work should you expect?
NetRefer scopes migration through a discovery process. MyAffiliates publishes an average integration timeframe, with delivery dependent on the operator’s team providing the required information.
NetRefer’s migration process considers the source systems and data volumes before establishing a roadmap. It assigns responsibilities across the operator and NetRefer’s delivery teams.
The MyAffiliates implementation FAQ gives an average of four to six weeks for a well-coordinated team. It also confirms assistance with migrations. That integration estimate should not be treated as a guaranteed deadline for every historical-data migration.
An existing programme needs agreement on how outstanding balances and active player relationships will transfer. A first-time launch can focus on validating tracking and commission calculations before affiliates begin sending traffic.
MyAffiliates also describes 24/7 emergency contact availability. Operators with teams working across time zones should compare contractual support coverage alongside the implementation plan.
When is Trackdesk worth considering?
Trackdesk offers a clearer starting point for operators who want to establish their budget before requesting tailored proposals.
Its published iGaming plans start at $1,499 per month for Slot, covering one brand and five million monthly clicks. Jackpot costs $1,999 per month for up to ten brands and twenty million clicks. Both offer a 14-day trial on request.
For a programme comparing upfront costs, Trackdesk’s MyAffiliates alternative page states that there is no setup fee and that managed migration is free. It also documents player-based revenue share and partner-specific commission terms.
This makes Trackdesk a practical option when its published limits match your programme and you want to test the setup before committing. Larger portfolios can evaluate the custom Full House plan against the scope offered by the other vendors.
Which platform should you choose?
NetRefer deserves consideration when your requirements centre on specific reward controls and a structured month-end finance process. MyAffiliates is relevant for programmes using custom commission formulas, particularly where sub-affiliate hierarchies are part of the commercial model.
Both require a tailored commercial assessment. Establish which configuration reproduces your agreements correctly, then compare the first-year cost and the work required from your team.
For operators prioritising published pricing and avoiding an initial setup fee, Trackdesk is a strong alternative to evaluate first. Its defined packages provide a concrete budget against which to assess the NetRefer and MyAffiliates proposals.
Hi! I'm Bohdan, Content Manager at Trackdesk. I write about affiliate marketing, tracking, and partner programs — breaking down complex topics into something you can actually use — and I'm the voice behind Trackdesk's social media, from platform updates to industry news. Wherever you find us, the goal is the same: answers that are easy to find and easy to apply.
