8 Affiliate Recruitment Tools to Help You Get Top Performers

Don't look any further. These affiliate recruitment tools provide all you need to find the best affiliates for your program.

10/26/2024

Affiliate recruitment tools are  vital in finding and attracting top-tier partners to help you elevate your program. But with the countless options available, the process can be time-consuming. But you already know the drill. You inevitably spend too much time on review sites and free trials. Let us help you fight the paradox of choice.

This detailed guide cuts through the noise and lets you focus on the essentials of streamlining recruitment. Each tool in the list boosts effectiveness, saving you considerable time and effort without the hassle of trial and error. The tools listed below complement each other to recruit the best affiliates effectively. Some can do more than just find and recruit new affiliates. They can also help the entire marketing team.

  1. Trackdesk

Trackdesk simplifies the entire affiliate journey, from recruitment to performance management, in one comprehensive platform. It allows you to create custom sign-up landing pages to attract top-tier affiliates, making onboarding easy. Once onboarded, Trackdesk efficiently manages tracking, campaigns, and payouts, eliminating the need for multiple tools and streamlining the recruitment process for better organisation. and efficiency.

Key Features:

Custom Sign-Up Landing Pages 

Trackdesk’s custom landing page feature lets you create personalised experiences for your target audience. You can highlight your program’s value, commission, and benefits, helping affiliates see why they should join. This helps you create a consistent brand experience by customising your landing pages with your program’s logo, colours, and images. Furthermore, you can seamlessly guide your potential affiliates toward a custom CTA, like signing up or learning more about your program.

Seamless Onboarding

Automated onboarding fast-tracks affiliate recruitment using automated workflows to handle paperwork and communication. Trackdesk’s automated welcome emails, onboarding instructions, and performance updates keep potential affiliates informed and engaged from day one. This enables them to join your program and start promoting quickly.

Affiliate Database

Trackdesk has a vast database and unlimited options for affiliate partners and clicks, making it a powerful tool for growing your program. You can find and connect with many potential affiliates, even those who might not have found your program on their own but are an excellent fit for what you offer. With no limit to how many affiliates you can recruit or clicks you can track; it gives you the freedom to scale your program at your own pace.

Multilingual Support

The platform has a dashboard available in 17 languages, from Spanish to Arabic, so users can navigate it seamlessly and intuitively in their preferred language. This inclusivity simplifies onboarding, boosts user experience, and entrusts a broader audience to use optimize Trackdesk as a recruiting tool.

Partnership Managers Marketplace

Partnership Managers Marketplace is a special list of skilled partnership managers who can help you build your affiliate network. They connect you with top talent to grow your program. Experienced managers in PMM can identify and reach out to the right affiliates for your niche, handle negotiations, and set up win-win partnerships.

Pricing:

You can use Trackdesk completely for free until you reach $5,000 $1,000 in monthly revenue. When you’re ready to upgrade, you can get the best deal at $67 per month with an annual payment plan.

  1. Respona

Respona is a great tool for finding and working with affiliates because it makes reaching out and building relationships more straightforward and effective. Unlike other tools, Respona helps you send personalized messages. Respona helps you optimise your outreach with personalised messages to build your affiliate relationships more effectively. This tailored messaging boosts efficiency in scaling your outreach efforts and ensures you connect meaningfully with the right potential partners.

Key Features

Streamlined Outreach Process

The tool’s simple 4-step process makes outreach easy. Choose a template from its library of ready-to-use options. Find outreach opportunities using Google, SEO tools, podcasts, or your CSV file. Get verified email addresses and find contacts based on their LinkedIn job title and experience. Finally, use AI to personalise each email.

Publication and Podcast Outreach

With Respona, you can easily find publications related to your niche, automatically get their contact information, and invite them to join your affiliate program. You can create detailed lists of articles with relevant keywords and see which affiliates perform well for your competitors. Respona also helps you identify and connect with podcasters who can promote your brand.

Advanced Search Tools

Respona supports all advanced search operators from Google and Bing, making you precise in your content searches. Plus, it integrates directly with Ahrefs, a leading SEO toolset, so that you can pull affiliate data straight from your competitors’ backlink profiles.

Pricing:

Respona has three pricing options: Pro, Unlimited, and Enterprise Starter, Pro, and Unlimited. Prices start at $399 per month, billed annually at $198, billed monthly. You can also try it out with a 14-day free trial.

  1. Hunter.io

Hunter.io is an email outreach platform that simplifies finding and connecting with professionals, making affiliate recruitment easier. It is most effective when you already have a list of potential affiliates or target companies. It helps you establish direct communication, allowing for personalised outreach and boosting your chances of successful recruitment. Hunter.io hunts down work emails, phone numbers for personal emails,  social media profiles, and even company details (industry, technology) from a single email address. You can also get notified for updates on new and related email addresses.

Key Features:

Email Finder

The platform’s primary function is to find email addresses linked to a specific domain or individual’s name. By entering a website URL or the person’s name and company, Hunter.io will generate the most likely email address and provide a confidence score indicating the information’s accuracy.

Domain Search

This feature provides a detailed list of contacts from a specific website, which is ideal for targeting companies with established affiliate programs.

Email Verifier

The Email Verifier feature ensures the accuracy of email addresses. It aims to reduce bounce rates and improve the chances of successful communication with potential affiliates.

Pricing:

Hunter.io has three paid plans: Starter, Growth, and Business. Pricing starts at 34€, billed yearly. $49 per month. A free plan with limited resources is also available.

  1. Brand24

Brand24 is a brand reputation management and social listening tool. an affiliate recruitment tool with social listening and brand monitoring features. It finds potential affiliates by monitoring conversations about your brand in real time. This AI-powered tool combs through social media platforms, news sites, websites, blogs, video channels, forums, and reviews to see where your brand is mentioned.

Key Features:

Real-time Sentiment Analysis

Brand24’s sentiment analysis lets you understand how people feel about your brand and campaigns as they happen. It helps you find those with positive views who might be great affiliates. It also enables you to address negative feedback to keep your brand’s image positive.

Targeted Influencer Identification

This recruitment tool does more than just track mentions. It helps you identify the thought leaders and a “who’s who” in your niche that talk about your product or related products. This enables you to zero in on people with organic reach and influence with your target audience.

Brand Assistant

Brand24’s AI-powered Brand Assistant helps you get acquainted with your project. You can quickly get insights and recommendations by asking simple questions like, “What is happening with (insert brand)?” It also detects anomalies and provides trend and correlation analysis.

Pricing:

Brand24 offers four pricing plans: Individual, Team, Pro, and Enterprise. Monthly plans start at $119 with annual billing. A free 14-day trial is also available.

  1. SparkToro

SparkToro is an audience research tool that helps you find influential websites and sources related to your target audience. It shows where potential affiliates are most active online and details demographics like age, gender, job titles, and skills. It also looks at YouTube channels, podcasts, and subreddits that your audience follows, helping you create smarter personas and more targeted campaigns.

Key Features:

Audience Intelligence 

SparkToro’s main strength is showing what your target audience does and likes online. It quickly gives you vital details about any online group. You can see what they visit, read, watch, listen to, and follow. You can also check their characteristics, like the keywords they use, how they describe themselves, and the language in their content. This helps you find famous people in your niche, making them potential affiliate partners who can help you reach your ideal customers.

Content and Keyword Research

The tool helps you determine which topics, keywords, and types of content your target audience likes the most. This is useful for spotting potential affiliates already making content that matches your brand. You can then reach out to these content creators with affiliate offers, knowing their audience is already interested in what you provide.

Build and Export List

SparkToro lets you create and export custom lists of potential affiliates, influencers, or content creators. You can organise prospects by criteria like audience size and engagement and export their contact details. This information lets you quickly connect with the right people and build relationships.

Pricing:

SparkToro has three billed plans: Personal, Business, and Agency. The paid plans start at $38 per month, billed annually. A free plan with limited features is also available.

  1. Publisher Discovery

Publisher Discovery has an extensive database with over 3.6 million affiliates across 400 networks worldwide. It helps you find and connect with affiliates who fit your program well. You can select your industry to see which affiliates are promoting it and run a gap analysis to find out what you might be missing compared to your competitors.

Key Features:

Comprehensive Publisher Database

Publisher Discovery offers access to a vast database of affiliates from different niches and industries. It can find publishers across any network without requiring them to sign up for the platform, giving you a broader view. Its advanced recommendation technology helps you quickly identify the best affiliates to recruit, allowing you to search based on criteria like audience, location, and engagement metrics.

Advanced Tech

Publisher Discovery is a top developer of AI and machine learning technologies for affiliate marketing. Its AI analyses data from global affiliate networks to help you find top affiliates driving sales for your competitors. Machine learning ranks, categorises, and prioritises potential affiliates based on your brand’s needs and search history.

Fresh Data

Publisher Discovery updates its data monthly, giving you access to the latest information on potential affiliates. You can also change your competitor and industry selections, helping you discover new affiliates and adjust to market changes. This feature keeps your recruitment efforts current and responsive, maximising your chances of finding the best partners for your affiliate program.

Pricing:

Publisher Discovery offers one pricing model—Unlimited—that costs €409 per month. $410 per month, billed annually.

  1. GRIN

GRIN is a creator management platform that builds genuine connections with potential affiliates through influencer marketing tools. GRIN helps you find, recruit, and develop long-term partnerships with influencers and content creators that match your business values and goals. It combines everything into one intuitive suite to achieve more in less time. 

Key Features:

Influencer Discovery and CRM

GRIN’s powerful search engine and built-in CRM let you discover and manage relationships with influencers on social media platforms. The platform offers detailed information about audience demographics, engagement rates, and brand preferences, helping you find the ideal partners for your affiliate program.

Best-in-Class Web Extension

Finding and evaluating potential influencers from your browser is easier with GRIN’s web extension. It lets you gather data on influencers’ online presence and engagement metrics without leaving the site you’re on. It’s a quick way to see if potential partners are a good match.

Curated List

Tell GRIN about your ideal influencer, and they’ll create a list of prospects that fit your specific needs. You can ask for a curated list that works for a one-time campaign or a multi-series project with a roster of regular creators who align with your brand.

Pricing:

GRIN’s starting price is $999 per month. It offers different pricing tiers based on your marketing needs. You can schedule a demo with a GRIN team member to find the plan best suits your requirements.

  1. Entelo

Entelo is a talent acceleration platform for recruiters and hiring managers to find potential employees. It’s great for identifying potential affiliates by searching for individuals with the skills, experiences, or online presence relevant to your industry. This lets you proactively contact high-quality candidates who might not be actively seeking affiliate opportunities.

Key Features:

Diversity and Inclusion

One-click diversity filters provide alerts for inclusive language. With Entelo’s Unbiased Sourcing Mode, you can hide and anonymize candidate information that may introduce bias before performing a search or sharing a review queue with a hiring manager.

Candidate Sourcing

Entelo’s smart search engine helps you quickly find the best-fit talent. You can use simple search queries with advanced Boolean strings or take advantage of its advanced filters to refine your results quickly. Entelo analyses hundreds of factors to find candidates that match your criteria, providing data-driven insights to improve your outreach. You can also screen potential affiliates using its advanced search capabilities and peer-based skills assessments.

Candidate Insights

Instead of spending hours reviewing profiles and resumes, Entelo’s Candidate Insights provides all the key information in one place. This allows you to see how potential affiliates compare. You’ll get specific insights like career highlights, strengths, and company fit, helping you prioritize candidates most likely interested in your program.

Pricing: 

Entelo’s pricing is not publicly available, though it has a subscription pricing model. You need to book a demo to learn about their pricing options.

  1. Hunter.io

Hunter.io is an email outreach platform that simplifies finding and connecting with professionals, making affiliate recruitment easier. It is most effective when you already have a list of potential affiliates or target companies. It helps you establish direct communication, allowing for personalised outreach and boosting your chances of successful recruitment. Hunter.io hunts down work emails, phone numbers for personal emails,  social media profiles, and even company details (industry, technology) from a single email address. You can also get notified for updates on new and related email addresses.

Key Features:

Email Finder

The platform’s primary function is to find email addresses linked to a specific domain or individual’s name. By entering a website URL or the person’s name and company, Hunter.io will generate the most likely email address and provide a confidence score indicating the information’s accuracy.

Domain Search

This feature provides a detailed list of contacts from a specific website, which is ideal for targeting companies with established affiliate programs.

Email VerifierThe Email Verifier feature ensures the accuracy of email addresses. It aims to reduce bounce rates and improve the chances of successful communication with potential affiliates.

Pricing:

Hunter.io has three paid plans: Starter, Growth, and Business. Pricing starts at 34€, billed yearly. $49 per month. A free plan with limited resources is also available.

  1. Impact.com

Impact.com is a flexible platform that helps you manage various partnerships, including affiliate marketing, which is instrumental during the early stages of your affiliate program. The platform acts as a marketplace, connecting you with many potential partners looking for new opportunities. You can create customized affiliate partnerships, set up contracts, and track the real value of your partners.

Key Features:

Partner Discovery

The platform helps you expand your partner network to build genuine connections with potential affiliates. You can access a large network of over 120,000 trusted global partners through its Marketplace. Use its filters to find the best partners for your needs or customize your search to discover new ones. Explore the influencer directory for various industries, from apparel to travel, to find exciting partnership opportunities with its all-in-one platform.

Affiliate Fraud

Impact.com’s affiliate network is regularly vetted for quality. Its machine-learning algorithms, skilled data scientists, and fraud detection methods review and score your traffic. This helps you spot and remove any bad actors from your program.

Branded Interface

The platform offers branded affiliate sign-up links that let you bring on exclusive partners not found in a public marketplace. These partners become YOUR exclusive connections and should know they’re working directly with you. This branded interface ensures their experience is fully tailored to your brand, from joining your program to receiving payments.

Pricing:

Impact.com doesn’t share pricing for any of its products. Send an inquiry for pricing details.

6. Ahrefs

Ahrefs, widely recognized for its SEO strengths, is also an excellent tool for affiliate recruitment. It helps you find and connect with potential affiliates based on their online presence and content. Its SEO features can help you find promising affiliate opportunities by analysing competitors and spotting influential sites in your niche.

Key Features:

Content Explorer

This feature lets you search for relevant content in your niche and find those already creating high-quality, engaging material related to your products or services. These content creators are ideal candidates for affiliate partnerships.

Keywords Explorer

Ahrefs helps you find popular keywords and phrases that potential affiliates are searching for. With this info, you can create content to attract these affiliates. It also enables you to locate and reach out to creators already using these high-traffic terms.

Site Explorer

This feature lets you see the search traffic and backlinks of any website. You can learn what keywords your competitors use and what pages get the most visitors. Finding these sites is finding potential affiliates already interested in your offer. Moreover, the backlinks report allows you to identify affiliate partners of your competitors or complementary products by simply checking affiliate links pointing to their domains. The backlinks report helps you see which websites link to your competitors or to products that go well with what they offer. By looking at these links, you can figure out who their affiliate partners are.

Pricing:

Ahrefs offers Lite, Standard, Advanced, and Enterprise pricing plans. Prices start at $108 per month, billed annually.

Honourable Mentions

These honourable mentions are also valuable tools for affiliate recruitment but come with a higher price tag. Due to their cost, they are more suitable for established brands with larger budgets. But if you can swing it, it can be worth it.

7. Publisher Discovery

Sidenote: We're now entering the expensive toolset territory. Due to their cost, they are more suitable for established brands with larger budgets.  But for those who can swing it, the following tools can be well worth it.

Publisher Discovery has an extensive database with over 3.6 million affiliates across 400 networks worldwide. It helps you find and connect with affiliates who fit your program well. You can select your industry to see which affiliates are promoting it and run a gap analysis to find out what you might be missing compared to your competitors.

Key Features:

Comprehensive Publisher Database

Publisher Discovery offers access to a vast database of affiliates from different niches and industries. It can find publishers across any network without requiring them to sign up for the platform, giving you a broader view. Its advanced recommendation technology helps you quickly identify the best affiliates to recruit, allowing you to search based on criteria like audience, location, and engagement metrics.

Advanced Tech

Publisher Discovery is a top developer of AI and machine learning technologies for affiliate marketing. Its AI analyses data from global affiliate networks to help you find top affiliates driving sales for your competitors. Machine learning ranks, categorises, and prioritises potential affiliates based on your brand’s needs and search history.

Fresh Data

Publisher Discovery updates its data monthly, giving you access to the latest information on potential affiliates. You can also change your competitor and industry selections, helping you discover new affiliates and adjust to market changes. This feature keeps your recruitment efforts current and responsive, maximising your chances of finding the best partners for your affiliate program.

Pricing:

Publisher Discovery offers one pricing model—Unlimited—that costs 409€ per month. $410 per month, billed annually.

8. GRIN

GRIN is a creator management platform that builds genuine connections with potential affiliates through influencer marketing tools. GRIN helps you find, recruit, and develop long-term partnerships with influencers and content creators that match your business values and goals. It combines everything into one intuitive suite to achieve more in less time. 

Key Features:

Influencer Discovery and CRM

GRIN’s powerful search engine and built-in CRM let you discover and manage relationships with influencers on social media platforms. The platform offers detailed information about audience demographics, engagement rates, and brand preferences, helping you find the ideal partners for your affiliate program.

Best-in-Class Web Extension

Finding and evaluating potential influencers from your browser is easier with GRIN’s web extension. It lets you gather data on influencers’ online presence and engagement metrics without leaving the site you’re on. It’s a quick way to see if potential partners are a good match.

Curated List

Tell GRIN about your ideal influencer, and they’ll create a list of prospects that fit your specific needs. You can ask for a curated list that works for a one-time campaign or a multi-series project with a roster of regular creators who align with your brand.

Pricing:

GRIN’s starting price is $999 per month. It offers different pricing tiers based on your marketing needs. You can schedule a demo with a GRIN team member to find the plan best suits your requirements. GRIN's monthly subscription starts at $999. Schedule a demo to find the pricing tier that best suits your needs.

  1. Entelo

Entelo is a talent acceleration platform for recruiters and hiring managers to find potential employees. It’s great for identifying potential affiliates by searching for individuals with the skills, experiences, or online presence relevant to your industry. This lets you proactively contact high-quality candidates who might not be actively seeking affiliate opportunities.

Key Features:

Diversity and Inclusion

One-click diversity filters provide alerts for inclusive language. With Entelo’s Unbiased Sourcing Mode, you can hide and anonymize candidate information that may introduce bias before performing a search or sharing a review queue with a hiring manager.

Candidate Sourcing

Entelo’s smart search engine helps you quickly find the best-fit talent. You can use simple search queries with advanced Boolean strings or take advantage of its advanced filters to refine your results quickly. Entelo analyses hundreds of factors to find candidates that match your criteria, providing data-driven insights to improve your outreach. You can also screen potential affiliates using its advanced search capabilities and peer-based skills assessments.

Candidate Insights

Instead of spending hours reviewing profiles and resumes, Entelo’s Candidate Insights provides all the key information in one place. This allows you to see how potential affiliates compare. You’ll get specific insights like career highlights, strengths, and company fit, helping you prioritize candidates most likely interested in your program.

Pricing: 

Entelo’s pricing is not publicly available, though it has a subscription pricing model. You need to book a demo to learn about their pricing options.

Author:
Geri Mileva

I have a passion for storytelling. I believe that a good story delivers value while capturing, influencing, and sustaining its intended audience. This has always been, and always will be, my primary aim as a writer.

Share this article:

Related Articles